Category: Uncategorized

As a small business owner, you’re probably familiar with the challenges of managing a marketing campaign. You know that it’s important to your success, but you also know that it can be difficult to find the time and resources needed to do it yourself. Not to mention taking the time to study the skills, track…

So you’ve been searching for a content writer and, oh hey, they all suck? Yeah, that is an issue. Especially if you’ve been searching on content sites like Fiverr or Upwork – consistency can be pretty much non-existent. As a content writer who actually works with and hires other content writers as part of my…

So, you need some content? But what kind of content? Who for? Is it for top of funnel, bottom of funnel, both or neither? Yup, so many questions. And that is why sometimes you just need to hire a content strategist. Although content does reign supreme, the last thing you want to do is spend…

Content is King. Yes, despite being an overused cliché, it is still true. And, there is also an undisputed King of Written Content: The Content Pillar. You’ve probably heard of a content pillar, and you’ve probably read a few in your time too. Sometimes interchangably referred to as pillar content or cornerstone content, although this…